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- Are we following the “collapse” scenario predicted 30 years ago?
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Category Archives: Green Marketing
Has “Green Marketing” Gone Mainstream?
The Green Market has gone mainstream according to Jacquie Ottman, author and green marketing consultant. She tells me that all consumers (I like to think of them as citizens who buy stuff), are a little bit green and some really green. … Continue reading
Posted in Green Marketing
Tagged Eco-Innovation, Eco-Labeling, Green Marketing, Green Products, Sustainable Brands
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